Escape to the Undercity
Riot Games
How do you get gaming streamers talking about a TV show premiere?
Turn the show’s press event into a gamified adventure for them to livestream.
Youthopia • Activation Ideas • LBBOnline
🏆 WEBBYS: Winner, People’s Voice Winner
🏆 CLIO ENTERTAINMENT: Silver
🏆 RED DOT: Winner
